Tuesday, July 5, 2011

Extreme Couponing for Braces?

Have you seen the new hit TV show on TLC called Extreme Couponing? It's a documentary series where coupon-clippers 'nickel and dime' their way to outrageous savings, sometimes even FREE cartloads of groceries!

Just like most of you, I get those neighborhood "Value Coupon" packets in the mail with discounts to local carpet cleaners, restaurants, tanning studios, window washers. etc. Extreme couponing, here we come, right?

Not exactly. Usually I just throw the packets away but today I leafed through the coupons and was surprised to find an orthodontist advertising a very LOW 'fixed-fee' for braces. The fee was almost $1000 less than the average cost of orthodontic treatment in Akron Ohio. How could they afford to provide the highest quality of care and have such a low fee? Our office has always tried to keep fees as reasonable as possible. We know orthodontics is a significant expense for most families. It just didn't make sense that someone could "coupon" themselves down to such a low fee.

As one would expect, there was a catch.

The fixed fee for braces did not include the use of any appliances beyond the braces. Thus, there are hidden fees beyond the advertised price. It's kind of a "bait and switch" approach to get you in the door. Is it illegal? No. It's just misleading as you end of paying for expanders, retainers, etc bringing the cost of the treatment up to the local average.

At Barnett Orthodontics, there's no confusion about what the fee covers. There are no additional charges and no hidden fees. No "nickel and diming".

Come and see what people are talking about. We are proud to say, that what you see is what you get. Integrity. Quality care at an affordable cost. No coupon necessary.





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